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VARYSIAN

CASE STUDIES

Two customers. One voice.

Varysian is an international events company in the hydrometeorological industry. We needed to attract sponsors and delegates with separate strategies, messaging and methods.

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Personalised outreach for quality leads.

Using carefully crafted LinkedIn and email drip campaigns, we were able to contact the right prospects and reach them with personalised messages.

Results.

  • 10,000 more industry connections

  • 58% positive response rate
  • 25x more call appointments
  • 5/5 Delegate registration targets reached
  • 400% ROI
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